Peroni Nastro Azzurro is the number one Italian premium beer worldwide and is quite simply put; Italian style, applied to beer. Peroni Nastro Azzurro is a fashionable pilsner beer that is expertly brewed using the finest variety of raw ingredients in Peroni di Roma, in Rome, Italy. Brewed to the original recipe since 1963, it embodies the traditions of Italian craftsmanship, passion and flair with which it was formed. Created to reflect the emergence of Italian luxury in fashion and design, it was designed with the sharp, sophisticated beer drinker in mind. It is now savoured in more than 70 countries worldwide.